Hanalei Taro & Juice Company

Posted on Feb 1, 2013 in SOQ Companies

Hanalei Taro & Juice Co.
P.O. Box 427
Hanalei, Hawaii  96714

Contact: Brad Nakayama or Lyndsey Haraguchi-Nakayama
Phone: (808) 826-1059
Fax: (808) 826-6369
E-mail: info@hanaleitaro.com

www.hanaleitaro.com (under construction)
Visit www.haraguchiricemill.org for farm tour information.

Hanalei Taro & Juice Co. (HTJC) was founded in 2000 as a value-added venture of the W.T. Haraguchi Farm, a Kauai family farm spanning six generations. Among HTJC’s products are taro coconut mochi, taro hummus, taro smoothies (a.k.a. Kalo Koolers) and luau rolls. The taro smoothies are made of fresh fruits, fruit juices and a special kalo base — high in calcium and dairy free. All of these products are original creations of HTJC, based on family recipes.

“This value-added venture, in combination with our family’s nonprofit Haraguchi Rice Mill historic tours, is a way to increase awareness of the agricultural history of Hanalei and the current taro industry,” says Rodney Haraguchi, owner and president. “For the past 20 years, we have contributed back to our community by providing free school tours. Our visitor tours help to sustain these educational tours and maintain the mill. Hanalei Taro & Juice Co. provides unique family recipes that customers, as well as tour guests, can enjoy. The taro coconut mochi is a perfect example of bringing together the past rice era and the present taro industry.”

Brad Nakayama, co-owner and director of sales, research and development, says, “Quality for Hanalei Taro & Juice Co. goes beyond the finished product and starts at the roots of the crop. From there we can guarantee high quality Hawaii-made products derived from the main ingredient, taro itself.”

HTJC products are available at its operation in Hanalei, 5-5070A Kuhio Highway, Kauai, Monday-Saturday, 11:00 am-3:00 pm. Every Saturday look for them at Puhi Kauai Community College Farmers’ Market, 9:00 am-1:00 pm. For Oahu residents, HTJC now can be found at the popular place, Kapiolani Community College Farmers’ Market on Saturdays, 7:30 am – 11:00 am.